Design Solution
A factory viewing experience has been gamified as a visitor becomes a fruit (Mango, Strawbery, Kiwi and Orange) He/She gets chance to know about the fruit, see the fruit in the context of the world, read about about its nutritional facts, seasons and is lead to the factory through series of engaging installations. The experience center allows a multisensory experience with sound, smell and visual treat. As the factory experience is designed as point to the start and the journey of fruit is showcases in an engaging 3D animation depicting its journey from farm to the consumer. A quiz helps visitors to win points and get a chance to win discount at the retail counter.
Testing
Testing
Fun
New experience
experience
Perspectives
Awesome experience
Never knew Malas was such an old company